Case Study: Custom Designer Mother Of The Bride Dresses for a Marketing Agency in Egypt

Designer Mother Of The Bride Dresses for a Marketing Agency in Egypt

A Marketing Agency approached us with a designer mother of the bride dresses requirement for Egypt. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

• Packaging that arrives crushed and unsellable
• No reliable way to track a order once it enters production
• Unclear responsibility when a defect shows up after washing

What we specified

How it was resolved

1. We rebuilt the tech pack around Combed Cotton and locked shrinkage allowance before grading.
2. Decoration was moved to Padding and Wadding after strike-off tests showed better wash durability.
3. A pre-production sample was approved and retained as the golden reference.
4. Production ran with in-line inspection and a mid-run photo report.
5. Cartons were packed to the client's own barcode and size ratio specification.

Result

• 800 pieces delivered inside the 10-week window.
• Unit cost held within 2.0% of the original quotation.
• Return rate linked to fit or workmanship stayed under 1.5%.
• The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Approve a pre-production sample from the actual bulk fabric. Proto cloth behaves differently in cutting and washing.

Planning something similar?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.