Case Study: Custom Girls Equestrian Clothing for an Influencer-Led Brand in Sweden
Girls Equestrian Clothing for an Influencer-Led Brand in Sweden
An Influencer-Led Brand approached us with a girls equestrian clothing requirement for Sweden. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Packaging that arrives crushed and unsellable
- No reliable way to track a order once it enters production
- Long lead times that miss the selling season

What we specified
| Product | Girls Equestrian Clothing |
|---|---|
| Client type | An Influencer-Led Brand |
| Market | Sweden |
| Order volume | 2,000 pieces across 6 colourways |
| Base fabric | Satin |
| Decoration | Satin Printed Label |
| Size range | 2-12Y |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around Satin and locked shrinkage allowance before grading.
- Decoration was moved to Satin Printed Label after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.

Result
- 2,000 pieces delivered inside the 10-week window.
- Unit cost held within 2.0% of the original quotation.
- Return rate linked to fit or workmanship stayed under 1.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Fix the size ratio early. Changing the ratio after cutting starts is the single most expensive change a client can request.

Planning something similar?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



