Case Study: Custom Men Beige Hoodie for a Cruise Line in Australia
Men Beige Hoodie for a Cruise Line in Australia
A Cruise Line approached us with a men beige hoodie requirement for Australia. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Inconsistent sizing between production runs
- Minimum order quantities far above what a growing brand can absorb
- Packaging that arrives crushed and unsellable

What we specified
| Product | Men Beige Hoodie |
|---|---|
| Client type | A Cruise Line |
| Market | Australia |
| Order volume | 3,000 pieces across 2 colourways |
| Base fabric | Poplin |
| Decoration | Dye-Sublimation Printing |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 10 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around Poplin and locked shrinkage allowance before grading.
- Decoration was moved to Dye-Sublimation Printing after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.

Result
- 3,000 pieces delivered inside the 10-week window.
- Unit cost held within 4.5% of the original quotation.
- Return rate linked to fit or workmanship stayed under 1.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Approve a pre-production sample from the actual bulk fabric. Proto cloth behaves differently in cutting and washing.

Planning something similar?
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