Case Study: Custom Muslin Swaddle Blanket for a Promotional Products Company in New Zealand
Source:Muslin Swaddle Blanket /
Time:2026-09-18
Muslin Swaddle Blanket for a Promotional Products Company in New Zealand
A Promotional Products Company approached us with a muslin swaddle blanket requirement for New Zealand. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Color drift between lab dips and bulk fabric
- Long lead times that miss the selling season
- Suppliers who disappear once the deposit is paid
What we specified
| Product | Muslin Swaddle Blanket |
|---|---|
| Client type | A Promotional Products Company |
| Market | New Zealand |
| Order volume | 3,000 pieces across 4 colourways |
| Base fabric | Spandex |
| Decoration | Pleating |
| Size range | XS-3XL |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around Spandex and locked shrinkage allowance before grading.
- Decoration was moved to Pleating after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.
Result
- 3,000 pieces delivered inside the 10-week window.
- Unit cost held within 4.5% of the original quotation.
- Return rate linked to fit or workmanship stayed under 1.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Fix the size ratio early. Changing the ratio after cutting starts is the single most expensive change a client can request.
Planning something similar?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.
