Case Study: Custom One-Shoulder Maxi Dress for a Coffee Roaster Chain in the United Arab Emirates

One-Shoulder Maxi Dress for a Coffee Roaster Chain in the United Arab Emirates

A Coffee Roaster Chain approached us with a one-shoulder maxi dress requirement for the United Arab Emirates. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

• Unclear responsibility when a defect shows up after washing
• Inconsistent sizing between production runs
• No reliable way to track a order once it enters production

What we specified

How it was resolved

1. We rebuilt the tech pack around Brushed Fleece and locked shrinkage allowance before grading.
2. Decoration was moved to Ruching after strike-off tests showed better wash durability.
3. A pre-production sample was approved and retained as the golden reference.
4. Production ran with in-line inspection and a mid-run photo report.
5. Cartons were packed to the client's own barcode and size ratio specification.

Result

• 2,000 pieces delivered inside the 8-week window.
• Unit cost held within 1.5% of the original quotation.
• Return rate linked to fit or workmanship stayed under 1.0%.
• The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Fix the size ratio early. Changing the ratio after cutting starts is the single most expensive change a client can request.

Planning something similar?

Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.