Statement Baby Shower Maternity Dresses in Silk with Contrast Topstitching
Statement Baby Shower Maternity Dresses in Silk with Contrast Topstitching
A University Athletic Department approached us to develop a statement baby shower maternity dresses around a single idea: contrast topstitching, executed in silk. The capsule was destined for New Zealand and needed statement finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Fabric hand feel changed between production runs
- Delivery missed the collection launch window

What we specified
| Product | Statement Baby Shower Maternity Dresses |
|---|---|
| Client type | A University Athletic Department |
| Market | New Zealand |
| Order volume | 240 pieces across 2 colourways |
| Base material | Silk |
| Signature detail | Contrast Topstitching |
| Size range | Custom grading |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Silk was confirmed with lab dips and a hand-feel approval before grading.
- The baby shower maternity dresses was prototyped on the fit model, then revised twice before pre-production.
- Contrast Topstitching was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 6-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a University Athletic Department launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



