Modern Cotton Bathrobe in Merino Wool with Bow Detail
Modern Cotton Bathrobe in Merino Wool with Bow Detail
A Pet Grooming Franchise approached us to develop a modern cotton bathrobe around a single idea: bow detail, executed in merino wool. The capsule was destined for Malaysia and needed modern finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Decoration durability failed after two washes
- Fabric hand feel changed between production runs
- Unit costs were too high for a boutique price point

What we specified
| Product | Modern Cotton Bathrobe |
|---|---|
| Client type | A Pet Grooming Franchise |
| Market | Malaysia |
| Order volume | 120 pieces across 3 colourways |
| Base material | Merino Wool |
| Signature detail | Bow Detail |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The cotton bathrobe was prototyped on the fit model, then revised twice before pre-production.
- Bow Detail was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 120 pieces delivered inside the 12-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Pet Grooming Franchise launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



