Boutique Embroidery Beads in Velvet with Fringe Trim
Boutique Embroidery Beads in Velvet with Fringe Trim
A Brewery and Taproom approached us to develop a boutique embroidery beads around a single idea: fringe trim, executed in velvet. The capsule was destined for Belgium and needed boutique finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Decoration durability failed after two washes
- The sample did not match the runway reference

What we specified
| Product | Boutique Embroidery Beads |
|---|---|
| Client type | A Brewery and Taproom |
| Market | Belgium |
| Order volume | 400 pieces across 5 colourways |
| Base material | Velvet |
| Signature detail | Fringe Trim |
| Size range | 0-14 |
| Sampling rounds | 2 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The embroidery beads was prototyped on the fit model, then revised twice before pre-production.
- Fringe Trim was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 400 pieces delivered inside the 12-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Brewery and Taproom launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



