Chic Mule in Ribbed Jersey with Crystal Embellishment
Chic Mule in Ribbed Jersey with Crystal Embellishment
A Manufacturing Plant approached us to develop a chic mule around a single idea: crystal embellishment, executed in ribbed jersey. The capsule was destined for South Korea and needed chic finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Fabric hand feel changed between production runs
- Unit costs were too high for a boutique price point

What we specified
| Product | Chic Mule |
|---|---|
| Client type | A Manufacturing Plant |
| Market | South Korea |
| Order volume | 600 pieces across 4 colourways |
| Base material | Ribbed Jersey |
| Signature detail | Crystal Embellishment |
| Size range | Custom grading |
| Sampling rounds | 4 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Ribbed Jersey was confirmed with lab dips and a hand-feel approval before grading.
- The mule was prototyped on the fit model, then revised twice before pre-production.
- Crystal Embellishment was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 8-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Manufacturing Plant launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



