Modern Tote Bag in Cupro with Raw-Edge Detailing
Modern Tote Bag in Cupro with Raw-Edge Detailing
A Film Production House approached us to develop a modern tote bag around a single idea: raw-edge detailing, executed in cupro. The capsule was destined for Malaysia and needed modern finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Decoration durability failed after two washes
- Unit costs were too high for a boutique price point

What we specified
| Product | Modern Tote Bag |
|---|---|
| Client type | A Film Production House |
| Market | Malaysia |
| Order volume | 240 pieces across 3 colourways |
| Base material | Cupro |
| Signature detail | Raw-Edge Detailing |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Cupro was confirmed with lab dips and a hand-feel approval before grading.
- The tote bag was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 8-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Film Production House launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



