Elevated Marine Layer Women Pullover Hoodie in Tencel with Asymmetric Closure

Elevated Marine Layer Women Pullover Hoodie in Tencel with Asymmetric Closure

An Influencer-Led Brand approached us to develop a elevated marine layer women pullover hoodie around a single idea: asymmetric closure, executed in tencel. The capsule was destined for Ireland and needed elevated finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The previous factory could not hold consistency across sizes
• Fabric hand feel changed between production runs
• Unit costs were too high for a boutique price point

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Tencel was confirmed with lab dips and a hand-feel approval before grading.
3. The marine layer women pullover hoodie was prototyped on the fit model, then revised twice before pre-production.
4. Asymmetric Closure was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 2,400 pieces delivered inside the 10-week window.
• Unit cost held within 2.0% of the approved quotation.
• The an Influencer-Led Brand launched on schedule and reordered the same specification next season.

What we would repeat

Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.