Effortless Navy Blue Men'S Blazer in Metallic Thread with Crystal Embellishment

Effortless Navy Blue Men'S Blazer in Metallic Thread with Crystal Embellishment

A Marketing Agency approached us to develop a effortless navy blue men's blazer around a single idea: crystal embellishment, executed in metallic thread. The capsule was destined for Sweden and needed effortless finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The sample did not match the runway reference
• Delivery missed the collection launch window
• Fabric hand feel changed between production runs

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Metallic Thread was confirmed with lab dips and a hand-feel approval before grading.
3. The navy blue men's blazer was prototyped on the fit model, then revised twice before pre-production.
4. Crystal Embellishment was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 400 pieces delivered inside the 12-week window.
• Unit cost held within 1.5% of the approved quotation.
• The a Marketing Agency launched on schedule and reordered the same specification next season.

What we would repeat

Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.