Boutique Navy Blue Men'S Blazer in Merino Wool with Delicate Pleating
Boutique Navy Blue Men'S Blazer in Merino Wool with Delicate Pleating
A Construction Firm approached us to develop a boutique navy blue men's blazer around a single idea: delicate pleating, executed in merino wool. The capsule was destined for Qatar and needed boutique finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Decoration durability failed after two washes
- Delivery missed the collection launch window
- Fabric hand feel changed between production runs

What we specified
| Product | Boutique Navy Blue Men'S Blazer |
|---|---|
| Client type | A Construction Firm |
| Market | Qatar |
| Order volume | 1,500 pieces across 2 colourways |
| Base material | Merino Wool |
| Signature detail | Delicate Pleating |
| Size range | 0-14 |
| Sampling rounds | 4 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The navy blue men's blazer was prototyped on the fit model, then revised twice before pre-production.
- Delicate Pleating was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 1,500 pieces delivered inside the 10-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Construction Firm launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



