Contemporary One-Shoulder Maxi Dress in Cupro with Draped Neckline
Contemporary One-Shoulder Maxi Dress in Cupro with Draped Neckline
A Brewery and Taproom approached us to develop a contemporary one-shoulder maxi dress around a single idea: draped neckline, executed in cupro. The capsule was destined for Vietnam and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Decoration durability failed after two washes
- Fabric hand feel changed between production runs

What we specified
| Product | Contemporary One-Shoulder Maxi Dress |
|---|---|
| Client type | A Brewery and Taproom |
| Market | Vietnam |
| Order volume | 240 pieces across 2 colourways |
| Base material | Cupro |
| Signature detail | Draped Neckline |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Cupro was confirmed with lab dips and a hand-feel approval before grading.
- The one-shoulder maxi dress was prototyped on the fit model, then revised twice before pre-production.
- Draped Neckline was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Brewery and Taproom launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



