Elevated Red Coat For Kids in Organic Denim with Crystal Embellishment
Elevated Red Coat For Kids in Organic Denim with Crystal Embellishment
A Gym Chain approached us to develop a elevated red coat for kids around a single idea: crystal embellishment, executed in organic denim. The capsule was destined for the United States and needed elevated finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The previous factory could not hold consistency across sizes
- Decoration durability failed after two washes
- The sample did not match the runway reference

What we specified
| Product | Elevated Red Coat For Kids |
|---|---|
| Client type | A Gym Chain |
| Market | the United States |
| Order volume | 400 pieces across 4 colourways |
| Base material | Organic Denim |
| Signature detail | Crystal Embellishment |
| Size range | XS-3XL |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Organic Denim was confirmed with lab dips and a hand-feel approval before grading.
- The red coat for kids was prototyped on the fit model, then revised twice before pre-production.
- Crystal Embellishment was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 400 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Gym Chain launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



