Luxe Rhinestone Dress in Merino Wool with Delicate Pleating
Luxe Rhinestone Dress in Merino Wool with Delicate Pleating
A Maternity Wear Brand approached us to develop a luxe rhinestone dress around a single idea: delicate pleating, executed in merino wool. The capsule was destined for Mexico and needed luxe finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- The sample did not match the runway reference
- Decoration durability failed after two washes

What we specified
| Product | Luxe Rhinestone Dress |
|---|---|
| Client type | A Maternity Wear Brand |
| Market | Mexico |
| Order volume | 900 pieces across 4 colourways |
| Base material | Merino Wool |
| Signature detail | Delicate Pleating |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The rhinestone dress was prototyped on the fit model, then revised twice before pre-production.
- Delicate Pleating was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 6-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Maternity Wear Brand launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



