Editorial Second Hand Clothes Fashion in Merino Wool with Asymmetric Closure

Editorial Second Hand Clothes Fashion in Merino Wool with Asymmetric Closure

A National Retail Chain approached us to develop a editorial second hand clothes fashion around a single idea: asymmetric closure, executed in merino wool. The capsule was destined for Argentina and needed editorial finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• Fabric hand feel changed between production runs
• Unit costs were too high for a boutique price point
• Decoration durability failed after two washes

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
3. The second hand clothes fashion was prototyped on the fit model, then revised twice before pre-production.
4. Asymmetric Closure was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 2,400 pieces delivered inside the 12-week window.
• Unit cost held within 1.5% of the approved quotation.
• The a National Retail Chain launched on schedule and reordered the same specification next season.

What we would repeat

Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?

Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.