Luxe Summer Fedora Hats in Tencel with Open Back
Luxe Summer Fedora Hats in Tencel with Open Back
A Coffee Roaster Chain approached us to develop a luxe summer fedora hats around a single idea: open back, executed in tencel. The capsule was destined for New Zealand and needed luxe finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Delivery missed the collection launch window
- The previous factory could not hold consistency across sizes

What we specified
| Product | Luxe Summer Fedora Hats |
|---|---|
| Client type | A Coffee Roaster Chain |
| Market | New Zealand |
| Order volume | 1,500 pieces across 4 colourways |
| Base material | Tencel |
| Signature detail | Open Back |
| Size range | 0-14 |
| Sampling rounds | 4 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tencel was confirmed with lab dips and a hand-feel approval before grading.
- The summer fedora hats was prototyped on the fit model, then revised twice before pre-production.
- Open Back was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 1,500 pieces delivered inside the 6-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Coffee Roaster Chain launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



