Designer Summer Fedora Hats in Merino Wool with Mother-of-Pearl Buttons
Designer Summer Fedora Hats in Merino Wool with Mother-of-Pearl Buttons
A Wholesale Distributor approached us to develop a designer summer fedora hats around a single idea: mother-of-pearl buttons, executed in merino wool. The capsule was destined for Ireland and needed designer finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Decoration durability failed after two washes
- The previous factory could not hold consistency across sizes

What we specified
| Product | Designer Summer Fedora Hats |
|---|---|
| Client type | A Wholesale Distributor |
| Market | Ireland |
| Order volume | 240 pieces across 4 colourways |
| Base material | Merino Wool |
| Signature detail | Mother-of-Pearl Buttons |
| Size range | XS-XL |
| Sampling rounds | 4 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The summer fedora hats was prototyped on the fit model, then revised twice before pre-production.
- Mother-of-Pearl Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 8-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Wholesale Distributor launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



