Contemporary Summer Maxi Dress in boucle with High-Low Hem
Contemporary Summer Maxi Dress in boucle with High-Low Hem
A Film Production House approached us to develop a contemporary summer maxi dress around a single idea: high-low hem, executed in boucle. The capsule was destined for Spain and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Decoration durability failed after two washes
- Delivery missed the collection launch window

What we specified
| Product | Contemporary Summer Maxi Dress |
|---|---|
| Client type | A Film Production House |
| Market | Spain |
| Order volume | 400 pieces across 2 colourways |
| Base material | boucle |
| Signature detail | High-Low Hem |
| Size range | XS-3XL |
| Sampling rounds | 3 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- boucle was confirmed with lab dips and a hand-feel approval before grading.
- The summer maxi dress was prototyped on the fit model, then revised twice before pre-production.
- High-Low Hem was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 400 pieces delivered inside the 12-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Film Production House launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



