Contemporary Tea-Length Mother Of The Bride Dresses in Mohair with Draped Neckline

Contemporary Tea-Length Mother Of The Bride Dresses in Mohair with Draped Neckline

A Restaurant Chain approached us to develop a contemporary tea-length mother of the bride dresses around a single idea: draped neckline, executed in mohair. The capsule was destined for Sweden and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The previous factory could not hold consistency across sizes
• Fabric hand feel changed between production runs
• Delivery missed the collection launch window

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Mohair was confirmed with lab dips and a hand-feel approval before grading.
3. The tea-length mother of the bride dresses was prototyped on the fit model, then revised twice before pre-production.
4. Draped Neckline was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 1,500 pieces delivered inside the 6-week window.
• Unit cost held within 2.0% of the approved quotation.
• The a Restaurant Chain launched on schedule and reordered the same specification next season.

What we would repeat

Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.