Avant-Garde Tea-Length Mother Of The Bride Dresses in Merino Wool with Covered Buttons

Avant-Garde Tea-Length Mother Of The Bride Dresses in Merino Wool with Covered Buttons

A Restaurant Chain approached us to develop a avant-garde tea-length mother of the bride dresses around a single idea: covered buttons, executed in merino wool. The capsule was destined for Spain and needed avant-garde finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• Delivery missed the collection launch window
• Unit costs were too high for a boutique price point
• The sample did not match the runway reference

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
3. The tea-length mother of the bride dresses was prototyped on the fit model, then revised twice before pre-production.
4. Covered Buttons was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 400 pieces delivered inside the 10-week window.
• Unit cost held within 3.0% of the approved quotation.
• The a Restaurant Chain launched on schedule and reordered the same specification next season.

What we would repeat

Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?

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