Runway-Inspired Wireless Bra in Tencel with Fringe Trim
Runway-Inspired Wireless Bra in Tencel with Fringe Trim
A Department Store Buyer approached us to develop a runway-inspired wireless bra around a single idea: fringe trim, executed in tencel. The capsule was destined for Nigeria and needed runway-inspired finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Delivery missed the collection launch window
- Decoration durability failed after two washes

What we specified
| Product | Runway-Inspired Wireless Bra |
|---|---|
| Client type | A Department Store Buyer |
| Market | Nigeria |
| Order volume | 2,400 pieces across 2 colourways |
| Base material | Tencel |
| Signature detail | Fringe Trim |
| Size range | 0-14 |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tencel was confirmed with lab dips and a hand-feel approval before grading.
- The wireless bra was prototyped on the fit model, then revised twice before pre-production.
- Fringe Trim was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 2,400 pieces delivered inside the 6-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Department Store Buyer launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



