Designer Wireless Bra in Sequined Knit with Mother-of-Pearl Buttons
Designer Wireless Bra in Sequined Knit with Mother-of-Pearl Buttons
A Cruise Line approached us to develop a designer wireless bra around a single idea: mother-of-pearl buttons, executed in sequined knit. The capsule was destined for Turkey and needed designer finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Fabric hand feel changed between production runs
- Delivery missed the collection launch window
- Decoration durability failed after two washes

What we specified
| Product | Designer Wireless Bra |
|---|---|
| Client type | A Cruise Line |
| Market | Turkey |
| Order volume | 900 pieces across 3 colourways |
| Base material | Sequined Knit |
| Signature detail | Mother-of-Pearl Buttons |
| Size range | XS-XL |
| Sampling rounds | 2 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Sequined Knit was confirmed with lab dips and a hand-feel approval before grading.
- The wireless bra was prototyped on the fit model, then revised twice before pre-production.
- Mother-of-Pearl Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 8-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Cruise Line launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



