Editorial Wool Coats in Tulle with Feather Trim
Editorial Wool Coats in Tulle with Feather Trim
A Construction Firm approached us to develop a editorial wool coats around a single idea: feather trim, executed in tulle. The capsule was destined for Ireland and needed editorial finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Decoration durability failed after two washes
- Delivery missed the collection launch window

What we specified
| Product | Editorial Wool Coats |
|---|---|
| Client type | A Construction Firm |
| Market | Ireland |
| Order volume | 2,400 pieces across 5 colourways |
| Base material | Tulle |
| Signature detail | Feather Trim |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tulle was confirmed with lab dips and a hand-feel approval before grading.
- The wool coats was prototyped on the fit model, then revised twice before pre-production.
- Feather Trim was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 2,400 pieces delivered inside the 6-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Construction Firm launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



