Case Study: Custom Off-The-Shoulder Dresses for an Influencer-Led Brand in Ireland
Source:Off-The-Shoulder Dresses /
Time:2026-09-18
Off-The-Shoulder Dresses for an Influencer-Led Brand in Ireland
An Influencer-Led Brand approached us with a off-the-shoulder dresses requirement for Ireland. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Color drift between lab dips and bulk fabric
- Unclear responsibility when a defect shows up after washing
- Long lead times that miss the selling season
What we specified
| Product | Off-The-Shoulder Dresses |
|---|---|
| Client type | An Influencer-Led Brand |
| Market | Ireland |
| Order volume | 1,200 pieces across 6 colourways |
| Base fabric | Taffeta |
| Decoration | Dye-Sublimation Printing |
| Size range | Custom grading |
| Sampling rounds | 4 |
| Delivery window | 5 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around Taffeta and locked shrinkage allowance before grading.
- Decoration was moved to Dye-Sublimation Printing after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.
Result
- 1,200 pieces delivered inside the 5-week window.
- Unit cost held within 1.5% of the original quotation.
- Return rate linked to fit or workmanship stayed under 1.0%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not from machines.
Planning something similar?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.
