Case Study: Custom Wedding Shawl for a Fast-Growing Startup Label in Finland
Wedding Shawl for a Fast-Growing Startup Label in Finland
A Fast-Growing Startup Label approached us with a wedding shawl requirement for Finland. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Inconsistent sizing between production runs
- Packaging that arrives crushed and unsellable
- Color drift between lab dips and bulk fabric

What we specified
| Product | Wedding Shawl |
|---|---|
| Client type | A Fast-Growing Startup Label |
| Market | Finland |
| Order volume | 800 pieces across 6 colourways |
| Base fabric | Pique Knit |
| Decoration | Enzyme Wash |
| Size range | 2-12Y |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around Pique Knit and locked shrinkage allowance before grading.
- Decoration was moved to Enzyme Wash after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.

Result
- 800 pieces delivered inside the 10-week window.
- Unit cost held within 1.5% of the original quotation.
- Return rate linked to fit or workmanship stayed under 0.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not from machines.

Planning something similar?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



