Sculptural Blue Down Jacket in Tencel with Tonal Embroidery
Sculptural Blue Down Jacket in Tencel with Tonal Embroidery
A Gym Chain approached us to develop a sculptural blue down jacket around a single idea: tonal embroidery, executed in tencel. The capsule was destined for the Netherlands and needed sculptural finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The previous factory could not hold consistency across sizes
- The sample did not match the runway reference
- Unit costs were too high for a boutique price point

What we specified
| Product | Sculptural Blue Down Jacket |
|---|---|
| Client type | A Gym Chain |
| Market | the Netherlands |
| Order volume | 120 pieces across 2 colourways |
| Base material | Tencel |
| Signature detail | Tonal Embroidery |
| Size range | XS-3XL |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tencel was confirmed with lab dips and a hand-feel approval before grading.
- The blue down jacket was prototyped on the fit model, then revised twice before pre-production.
- Tonal Embroidery was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 120 pieces delivered inside the 10-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Gym Chain launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



