Contemporary Boys Elastic Waist Jeans in Merino Wool with Tonal Embroidery
Contemporary Boys Elastic Waist Jeans in Merino Wool with Tonal Embroidery
A Bridal Studio approached us to develop a contemporary boys elastic waist jeans around a single idea: tonal embroidery, executed in merino wool. The capsule was destined for Thailand and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Fabric hand feel changed between production runs
- Delivery missed the collection launch window

What we specified
| Product | Contemporary Boys Elastic Waist Jeans |
|---|---|
| Client type | A Bridal Studio |
| Market | Thailand |
| Order volume | 240 pieces across 3 colourways |
| Base material | Merino Wool |
| Signature detail | Tonal Embroidery |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The boys elastic waist jeans was prototyped on the fit model, then revised twice before pre-production.
- Tonal Embroidery was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 10-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Bridal Studio launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



