Chic Boys Elastic Waist Jeans in Organic Denim with Raw-Edge Detailing
Chic Boys Elastic Waist Jeans in Organic Denim with Raw-Edge Detailing
A Surf School approached us to develop a chic boys elastic waist jeans around a single idea: raw-edge detailing, executed in organic denim. The capsule was destined for Russia and needed chic finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Unit costs were too high for a boutique price point
- The sample did not match the runway reference

What we specified
| Product | Chic Boys Elastic Waist Jeans |
|---|---|
| Client type | A Surf School |
| Market | Russia |
| Order volume | 900 pieces across 3 colourways |
| Base material | Organic Denim |
| Signature detail | Raw-Edge Detailing |
| Size range | Custom grading |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Organic Denim was confirmed with lab dips and a hand-feel approval before grading.
- The boys elastic waist jeans was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 10-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Surf School launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.



