Contemporary Boys' Denim Varsity Jacket in Ribbed Jersey with Raw-Edge Detailing

Contemporary Boys' Denim Varsity Jacket in Ribbed Jersey with Raw-Edge Detailing

A Department Store Buyer approached us to develop a contemporary boys' denim varsity jacket around a single idea: raw-edge detailing, executed in ribbed jersey. The capsule was destined for Ukraine and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The sample did not match the runway reference
• Decoration durability failed after two washes
• The previous factory could not hold consistency across sizes

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Ribbed Jersey was confirmed with lab dips and a hand-feel approval before grading.
3. The boys' denim varsity jacket was prototyped on the fit model, then revised twice before pre-production.
4. Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 240 pieces delivered inside the 6-week window.
• Unit cost held within 2.0% of the approved quotation.
• The a Department Store Buyer launched on schedule and reordered the same specification next season.

What we would repeat

Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.