Editorial Linen Short in Merino Wool with Feather Trim
Editorial Linen Short in Merino Wool with Feather Trim
A Wholesale Distributor approached us to develop a editorial linen short around a single idea: feather trim, executed in merino wool. The capsule was destined for Ukraine and needed editorial finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The previous factory could not hold consistency across sizes
- Unit costs were too high for a boutique price point
- Fabric hand feel changed between production runs

What we specified
| Product | Editorial Linen Short |
|---|---|
| Client type | A Wholesale Distributor |
| Market | Ukraine |
| Order volume | 1,500 pieces across 2 colourways |
| Base material | Merino Wool |
| Signature detail | Feather Trim |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The linen short was prototyped on the fit model, then revised twice before pre-production.
- Feather Trim was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 1,500 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Wholesale Distributor launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



