Minimalist Block Heel Sandal in Velvet with Raw-Edge Detailing
Source:Casual Dress For Wedding /
Time:2026-09-29
Minimalist Block Heel Sandal in Velvet with Raw-Edge Detailing
A Promotional Products Company approached us to develop a minimalist block heel sandal around a single idea: raw-edge detailing, executed in velvet. The capsule was destined for Australia and needed minimalist finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Fabric hand feel changed between production runs
- Decoration durability failed after two washes
What we specified
| Product | Minimalist Block Heel Sandal |
|---|---|
| Client type | A Promotional Products Company |
| Market | Australia |
| Order volume | 600 pieces across 2 colourways |
| Base material | Velvet |
| Signature detail | Raw-Edge Detailing |
| Size range | XS-3XL |
| Sampling rounds | 2 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The block heel sandal was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.
Result
- 600 pieces delivered inside the 12-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Promotional Products Company launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.
Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.
