Chic Convertible Bra in Silk with Raw-Edge Detailing
Chic Convertible Bra in Silk with Raw-Edge Detailing
A Marathon Organizer approached us to develop a chic convertible bra around a single idea: raw-edge detailing, executed in silk. The capsule was destined for Vietnam and needed chic finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- The sample did not match the runway reference
- Decoration durability failed after two washes

What we specified
| Product | Chic Convertible Bra |
|---|---|
| Client type | A Marathon Organizer |
| Market | Vietnam |
| Order volume | 2,400 pieces across 4 colourways |
| Base material | Silk |
| Signature detail | Raw-Edge Detailing |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Silk was confirmed with lab dips and a hand-feel approval before grading.
- The convertible bra was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 2,400 pieces delivered inside the 8-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Marathon Organizer launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



