Romantic Convertible Bra in Velvet with Gathered Sleeves
Romantic Convertible Bra in Velvet with Gathered Sleeves
A Marketing Agency approached us to develop a romantic convertible bra around a single idea: gathered sleeves, executed in velvet. The capsule was destined for Czechia and needed romantic finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- The sample did not match the runway reference
- Decoration durability failed after two washes

What we specified
| Product | Romantic Convertible Bra |
|---|---|
| Client type | A Marketing Agency |
| Market | Czechia |
| Order volume | 1,500 pieces across 2 colourways |
| Base material | Velvet |
| Signature detail | Gathered Sleeves |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The convertible bra was prototyped on the fit model, then revised twice before pre-production.
- Gathered Sleeves was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 1,500 pieces delivered inside the 12-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Marketing Agency launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



