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Editorial Cycling Jersey in Organic Denim with Raw-Edge Detailing

Source:Cycling Jersey / Time:2026-09-30

Editorial Cycling Jersey in Organic Denim with Raw-Edge Detailing

A Restaurant Chain approached us to develop a editorial cycling jersey around a single idea: raw-edge detailing, executed in organic denim. The capsule was destined for Chile and needed editorial finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

  • Fabric hand feel changed between production runs
  • Delivery missed the collection launch window
  • The sample did not match the runway reference

editorial cycling jersey case study

What we specified

ProductEditorial Cycling Jersey
Client typeA Restaurant Chain
MarketChile
Order volume900 pieces across 4 colourways
Base materialOrganic Denim
Signature detailRaw-Edge Detailing
Size rangeCustom grading
Sampling rounds4
Delivery window10 weeks from PO to ex-factory
ComplianceBSCI

How it was built

  1. Reference garments and moodboards were translated into a measurement spec, not just photos.
  2. Organic Denim was confirmed with lab dips and a hand-feel approval before grading.
  3. The cycling jersey was prototyped on the fit model, then revised twice before pre-production.
  4. Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
  5. Bulk ran with in-line inspection; a photo report was shared before shipment.

editorial cycling jersey production

Result

  • 900 pieces delivered inside the 10-week window.
  • Unit cost held within 3.0% of the approved quotation.
  • The a Restaurant Chain launched on schedule and reordered the same specification next season.

What we would repeat

Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

cycling jersey finished

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.

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