Statement Denim Jacket Style in Tencel with Covered Buttons
Statement Denim Jacket Style in Tencel with Covered Buttons
A Government Agency approached us to develop a statement denim jacket style around a single idea: covered buttons, executed in tencel. The capsule was destined for Qatar and needed statement finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- The sample did not match the runway reference
- Fabric hand feel changed between production runs

What we specified
| Product | Statement Denim Jacket Style |
|---|---|
| Client type | A Government Agency |
| Market | Qatar |
| Order volume | 900 pieces across 4 colourways |
| Base material | Tencel |
| Signature detail | Covered Buttons |
| Size range | XS-XL |
| Sampling rounds | 4 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tencel was confirmed with lab dips and a hand-feel approval before grading.
- The denim jacket style was prototyped on the fit model, then revised twice before pre-production.
- Covered Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Government Agency launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



