Modern Designer Mother Of The Bride Dresses in Merino Wool with Gathered Sleeves

Modern Designer Mother Of The Bride Dresses in Merino Wool with Gathered Sleeves

An Event Management Company approached us to develop a modern designer mother of the bride dresses around a single idea: gathered sleeves, executed in merino wool. The capsule was destined for Norway and needed modern finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The sample did not match the runway reference
• Decoration durability failed after two washes
• The previous factory could not hold consistency across sizes

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
3. The designer mother of the bride dresses was prototyped on the fit model, then revised twice before pre-production.
4. Gathered Sleeves was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 120 pieces delivered inside the 10-week window.
• Unit cost held within 1.5% of the approved quotation.
• The an Event Management Company launched on schedule and reordered the same specification next season.

What we would repeat

Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.