Effortless Elegant Wedding Dresses in Merino Wool with Asymmetric Closure
Effortless Elegant Wedding Dresses in Merino Wool with Asymmetric Closure
A Beauty Salon Chain approached us to develop a effortless elegant wedding dresses around a single idea: asymmetric closure, executed in merino wool. The capsule was destined for Peru and needed effortless finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Unit costs were too high for a boutique price point
- Fabric hand feel changed between production runs

What we specified
| Product | Effortless Elegant Wedding Dresses |
|---|---|
| Client type | A Beauty Salon Chain |
| Market | Peru |
| Order volume | 400 pieces across 5 colourways |
| Base material | Merino Wool |
| Signature detail | Asymmetric Closure |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The elegant wedding dresses was prototyped on the fit model, then revised twice before pre-production.
- Asymmetric Closure was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 400 pieces delivered inside the 12-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Beauty Salon Chain launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



