Modern High Underwear in Silk with Crystal Embellishment
Modern High Underwear in Silk with Crystal Embellishment
A Marketing Agency approached us to develop a modern high underwear around a single idea: crystal embellishment, executed in silk. The capsule was destined for the United States and needed modern finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Decoration durability failed after two washes
- Delivery missed the collection launch window
- The sample did not match the runway reference

What we specified
| Product | Modern High Underwear |
|---|---|
| Client type | A Marketing Agency |
| Market | the United States |
| Order volume | 240 pieces across 5 colourways |
| Base material | Silk |
| Signature detail | Crystal Embellishment |
| Size range | XS-XL |
| Sampling rounds | 2 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Silk was confirmed with lab dips and a hand-feel approval before grading.
- The high underwear was prototyped on the fit model, then revised twice before pre-production.
- Crystal Embellishment was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 8-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Marketing Agency launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



