Chic Layering Sleeveless Shell Blouse in Merino Wool with Padded Shoulder
Chic Layering Sleeveless Shell Blouse in Merino Wool with Padded Shoulder
A Bridal Studio approached us to develop a chic layering sleeveless shell blouse around a single idea: padded shoulder, executed in merino wool. The capsule was destined for New Zealand and needed chic finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Decoration durability failed after two washes
- The previous factory could not hold consistency across sizes

What we specified
| Product | Chic Layering Sleeveless Shell Blouse |
|---|---|
| Client type | A Bridal Studio |
| Market | New Zealand |
| Order volume | 600 pieces across 4 colourways |
| Base material | Merino Wool |
| Signature detail | Padded Shoulder |
| Size range | Custom grading |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The layering sleeveless shell blouse was prototyped on the fit model, then revised twice before pre-production.
- Padded Shoulder was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 6-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Bridal Studio launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



