Avant-Garde Male Equestrian Clothing in Crochet with Raw-Edge Detailing

Avant-Garde Male Equestrian Clothing in Crochet with Raw-Edge Detailing

A Pet Grooming Franchise approached us to develop a avant-garde male equestrian clothing around a single idea: raw-edge detailing, executed in crochet. The capsule was destined for Switzerland and needed avant-garde finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The previous factory could not hold consistency across sizes
• Decoration durability failed after two washes
• Delivery missed the collection launch window

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Crochet was confirmed with lab dips and a hand-feel approval before grading.
3. The male equestrian clothing was prototyped on the fit model, then revised twice before pre-production.
4. Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 900 pieces delivered inside the 12-week window.
• Unit cost held within 3.0% of the approved quotation.
• The a Pet Grooming Franchise launched on schedule and reordered the same specification next season.

What we would repeat

Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.