Capsule Men'S Camouflage Wetsuit in Merino Wool with Open Back
Capsule Men'S Camouflage Wetsuit in Merino Wool with Open Back
An Influencer-Led Brand approached us to develop a capsule men's camouflage wetsuit around a single idea: open back, executed in merino wool. The capsule was destined for Denmark and needed capsule finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Decoration durability failed after two washes
- Unit costs were too high for a boutique price point

What we specified
| Product | Capsule Men'S Camouflage Wetsuit |
|---|---|
| Client type | An Influencer-Led Brand |
| Market | Denmark |
| Order volume | 120 pieces across 3 colourways |
| Base material | Merino Wool |
| Signature detail | Open Back |
| Size range | XS-XL |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The men's camouflage wetsuit was prototyped on the fit model, then revised twice before pre-production.
- Open Back was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 120 pieces delivered inside the 10-week window.
- Unit cost held within 2.0% of the approved quotation.
- The an Influencer-Led Brand launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



