Runway-Inspired Mens Hunting Jackets in Velvet with Raw-Edge Detailing
Source:Mens Hunting Jackets /
Time:2026-09-30
Runway-Inspired Mens Hunting Jackets in Velvet with Raw-Edge Detailing
A Mining Company approached us to develop a runway-inspired mens hunting jackets around a single idea: raw-edge detailing, executed in velvet. The capsule was destined for Thailand and needed runway-inspired finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Decoration durability failed after two washes
- Unit costs were too high for a boutique price point
- Fabric hand feel changed between production runs
What we specified
| Product | Runway-Inspired Mens Hunting Jackets |
|---|---|
| Client type | A Mining Company |
| Market | Thailand |
| Order volume | 1,500 pieces across 4 colourways |
| Base material | Velvet |
| Signature detail | Raw-Edge Detailing |
| Size range | Custom grading |
| Sampling rounds | 4 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The mens hunting jackets was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.
Result
- 1,500 pieces delivered inside the 10-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Mining Company launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.
Planning a similar capsule?
Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.
