Tailored Muslin Swaddle Blanket in Tulle with Tonal Embroidery
Source:Muslin Swaddle Blanket /
Time:2026-09-30
Tailored Muslin Swaddle Blanket in Tulle with Tonal Embroidery
A Surf School approached us to develop a tailored muslin swaddle blanket around a single idea: tonal embroidery, executed in tulle. The capsule was destined for Egypt and needed tailored finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Delivery missed the collection launch window
- Fabric hand feel changed between production runs
What we specified
| Product | Tailored Muslin Swaddle Blanket |
|---|---|
| Client type | A Surf School |
| Market | Egypt |
| Order volume | 400 pieces across 5 colourways |
| Base material | Tulle |
| Signature detail | Tonal Embroidery |
| Size range | XS-XL |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tulle was confirmed with lab dips and a hand-feel approval before grading.
- The muslin swaddle blanket was prototyped on the fit model, then revised twice before pre-production.
- Tonal Embroidery was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.
Result
- 400 pieces delivered inside the 6-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Surf School launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.
Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.
