Statement Newborn Baby Shoes in Ribbed Jersey with Hand-Finished Hem
Statement Newborn Baby Shoes in Ribbed Jersey with Hand-Finished Hem
A Cycling Team approached us to develop a statement newborn baby shoes around a single idea: hand-finished hem, executed in ribbed jersey. The capsule was destined for Malaysia and needed statement finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Fabric hand feel changed between production runs
- Delivery missed the collection launch window

What we specified
| Product | Statement Newborn Baby Shoes |
|---|---|
| Client type | A Cycling Team |
| Market | Malaysia |
| Order volume | 600 pieces across 3 colourways |
| Base material | Ribbed Jersey |
| Signature detail | Hand-Finished Hem |
| Size range | XS-3XL |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Ribbed Jersey was confirmed with lab dips and a hand-feel approval before grading.
- The newborn baby shoes was prototyped on the fit model, then revised twice before pre-production.
- Hand-Finished Hem was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Cycling Team launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



