Minimalist Plus Size 3/4 Sleeve Tunic in Merino Wool with Covered Buttons
Minimalist Plus Size 3/4 Sleeve Tunic in Merino Wool with Covered Buttons
A Surf School approached us to develop a minimalist plus size 3/4 sleeve tunic around a single idea: covered buttons, executed in merino wool. The capsule was destined for Israel and needed minimalist finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- Unit costs were too high for a boutique price point
- Fabric hand feel changed between production runs

What we specified
| Product | Minimalist Plus Size 3/4 Sleeve Tunic |
|---|---|
| Client type | A Surf School |
| Market | Israel |
| Order volume | 240 pieces across 5 colourways |
| Base material | Merino Wool |
| Signature detail | Covered Buttons |
| Size range | XS-XL |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | GOTS |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The plus size 3/4 sleeve tunic was prototyped on the fit model, then revised twice before pre-production.
- Covered Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 240 pieces delivered inside the 6-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Surf School launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



