Contemporary Rhinestone Dress in Crochet with Feather Trim
Contemporary Rhinestone Dress in Crochet with Feather Trim
A Security Company approached us to develop a contemporary rhinestone dress around a single idea: feather trim, executed in crochet. The capsule was destined for the United Kingdom and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Decoration durability failed after two washes
- Unit costs were too high for a boutique price point
- The sample did not match the runway reference

What we specified
| Product | Contemporary Rhinestone Dress |
|---|---|
| Client type | A Security Company |
| Market | the United Kingdom |
| Order volume | 400 pieces across 3 colourways |
| Base material | Crochet |
| Signature detail | Feather Trim |
| Size range | Custom grading |
| Sampling rounds | 3 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Crochet was confirmed with lab dips and a hand-feel approval before grading.
- The rhinestone dress was prototyped on the fit model, then revised twice before pre-production.
- Feather Trim was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 400 pieces delivered inside the 12-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Security Company launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



