Capsule Sublimation Soccer Wear in Cupro with Tonal Embroidery

Capsule Sublimation Soccer Wear in Cupro with Tonal Embroidery

An Independent Boutique Brand approached us to develop a capsule sublimation soccer wear around a single idea: tonal embroidery, executed in cupro. The capsule was destined for the United Arab Emirates and needed capsule finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

• The sample did not match the runway reference
• Decoration durability failed after two washes
• Fabric hand feel changed between production runs

What we specified

How it was built

1. Reference garments and moodboards were translated into a measurement spec, not just photos.
2. Cupro was confirmed with lab dips and a hand-feel approval before grading.
3. The sublimation soccer wear was prototyped on the fit model, then revised twice before pre-production.
4. Tonal Embroidery was applied in a controlled process to keep every piece consistent.
5. Bulk ran with in-line inspection; a photo report was shared before shipment.

Result

• 1,500 pieces delivered inside the 8-week window.
• Unit cost held within 1.5% of the approved quotation.
• The an Independent Boutique Brand launched on schedule and reordered the same specification next season.

What we would repeat

Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?

Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.