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Parisian Summer Maxi Dress in Cupro with Monogram Hardware

Source:Summer Maxi Dress / Time:2026-09-30

Parisian Summer Maxi Dress in Cupro with Monogram Hardware

A National Retail Chain approached us to develop a parisian summer maxi dress around a single idea: monogram hardware, executed in cupro. The capsule was destined for Finland and needed parisian finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.

The challenge

  • The sample did not match the runway reference
  • Decoration durability failed after two washes
  • The previous factory could not hold consistency across sizes

parisian summer maxi dress case study

What we specified

ProductParisian Summer Maxi Dress
Client typeA National Retail Chain
MarketFinland
Order volume120 pieces across 4 colourways
Base materialCupro
Signature detailMonogram Hardware
Size rangeXS-3XL
Sampling rounds3
Delivery window12 weeks from PO to ex-factory
ComplianceGOTS

How it was built

  1. Reference garments and moodboards were translated into a measurement spec, not just photos.
  2. Cupro was confirmed with lab dips and a hand-feel approval before grading.
  3. The summer maxi dress was prototyped on the fit model, then revised twice before pre-production.
  4. Monogram Hardware was applied in a controlled process to keep every piece consistent.
  5. Bulk ran with in-line inspection; a photo report was shared before shipment.

parisian summer maxi dress production

Result

  • 120 pieces delivered inside the 12-week window.
  • Unit cost held within 3.0% of the approved quotation.
  • The a National Retail Chain launched on schedule and reordered the same specification next season.

What we would repeat

Lock the colour standard before grading; every downstream approval depends on it.

summer maxi dress finished

Planning a similar capsule?

Send us your tech pack or even a rough sketch — we will come back with fabric options, a costed sample plan and a realistic production calendar.

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